The "How" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA

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Today, I'm joined again by Twyla Verhelst, CPA for part two of our series, Being Intentional in Your Modern Firm. We're talking with Andrea MacDonald, CPA about being intentional about servicing offerings, choosing niches, and pricing. We'll also talk about Andrea's struggle with creating a mission statement, and offer some useful advice to make the process less taxing.
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Guests


Andrea MacDonald, CPA: https://www.linkedin.com/in/andrea-macdonald-cpa-mba-4704042b
Owner, Pro Tax & Accounting | Accredited Business Intermediary | Fractional Chief Financial Officer for Spike's K9 Fund

Learn more about Andrea's firm, Pro Tax & Accounting:
Official website:
https://protaxllcva.com/about/


Twyla Verhelst, CPA: https://www.linkedin.com/in/twylav/
Head of FreshBooks Accountant Channel & Leader of the Accounting Partner Program | Creator of the Women in Accounting Mentorship Program

Learn more about the Women in Accounting Mentorship Program:
Official Website:
https://www.womeninaccounting.online/


Connect with Blake Oliver, CPA

Linkedin: https://www.linkedin.com/in/blaketoliver
Twitter: https://twitter.com/blaketoliver/

Creators and Guests

The "How" of Being Intentional with Twyla Verhelst, CPA and Andrea MacDonald, CPA
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