The How Of Being Intentional

Today, I'm joined again by Twyla Verhelst, CPA for part two of our series, Being Intentional in Your Modern Firm. We're talking with Andrea MacDonald, CPA about being intentional about servicing offerings, choosing niches, and pricing. We'll also talk about Andrea's struggle with creating a mission statement, and offer some useful advice to make the process less taxing.
Sign up to get free CPE for listening to this podcast:

Download the Earmark CPE App:


Andrea MacDonald, CPA:
Owner, Pro Tax & Accounting | Accredited Business Intermediary | Fractional Chief Financial Officer for Spike's K9 Fund

Learn more about Andrea's firm, Pro Tax & Accounting:
Official website:

Twyla Verhelst, CPA:
Head of FreshBooks Accountant Channel & Leader of the Accounting Partner Program | Creator of the Women in Accounting Mentorship Program

Learn more about the Women in Accounting Mentorship Program:
Official Website:

Connect with Blake Oliver, CPA


Creators and Guests

The How Of Being Intentional
Broadcast by